When I first started soaping, I liked floral scents and my soaps reflected that. I vowed to never make patchouli or lavender scented soap or anything musky. Now, I always have to have both patchouli eo and fo and lavender eo and fo in my stash. Also have to have vanilla, lemon, honey, orange, something musky, and coffee in my stash. I use them to build my scents, but rarely as a stand-alone. I've also listened to my customers and weighed likes and dislikes when planning my inventory. Don't be afraid to step out of your box... You might be surprised. I was.