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When are you introducing your fall/winter soaps to the public?

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bbrown

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I'm curious as to when they should be introduced, since this is my first year selling them.
 

Cindy2428

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It depends on where you are selling. Since you say this will be your first year you may want to create a business FB page to start creating traction. Same with a website - It will take people some time to find you. Have you done your homework in finding fairs/fall, Christmas shows near you?

Just curious, do you have a business plan? Where do you want to sell? Do you have all of your COGS worked out so you can anticipate affordable booth fees to make a profit? Do you have insurance? - Most sponsors of fairs have insurance minimums for their vendors.

Hopefully you are working on you fall collection now to ensure a nice cure.
 

bbrown

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Thanks for that great response Cindy2428. Right now I am Etsy only. I have received 2 invitations to sell locally at markets and fairs but I am not ready yet. I am still trying to get used to the demand on Etsy, along with wholesale orders. I actually have made many fall soaps and I am now working on Christmas/holiday soaps. And you are right - I will post some sneak peeks on FB to generate interest. :)
 

Cindy2428

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I am slowly entering the wholesale market myself. I am developing a catalogue to introduce different lines - Keeps me in check while giving my customers options. Since it's just me I had to narrow it down to 3 lines of soap that I can now make consistently.

Next will be to add complementary products. Love this never ending journey!
 

cmzaha

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:) I gave up a long time ago trying to do seasonal soaps. I just keep them available all year long, since it has never made a difference for me where I sell.
 

lisamaliga

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When I used to sell online, I'd introduce the fall scents just after Labor Day and the winter/Christmas ones in early November.

However, I kept them up all year and remember being so happy to sell Pumpkin Harvest in June because I love that aroma! :)
 

Chay

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Your wholesale soaps need to be offered much sooner then your retail soaps. Offer your wholesale products to retailers a season ahead so they have time to buy the product, create their packaging and come up with a marketing plan. For retail sales I would start offering fall products mid August.
 

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