...or just buy and make some of everything and see what sells?The eternal questions...
“Is your company rustic or refined? Do your products evoke crunchy hippies or sophisticated debutantes? Are they youthful and fun or elegant and refined? What image do you want to evoke when someone smells your product? A hand soap heavily laden with rose and lily is more likely to appeal to mature females than millennial males. Products heavy with oud, spices and resins are more likely to appeal to beard connoisseurs than to mommy bloggers. You should have a strong grasp on your brand identity long before you determine your product line and fragrance profiles.”
Ain't that the truth! Ask 20 people what their favorite fragrances are, they'll give you 32 answers.The dozens of people I’ve given soap to so far seem to be all over the place on fragrances.
Ain't that the truth! My partner person... never ask him for a top 10 list of anything unless you're prepared for a list at least 30 entries long. And quite possibly an hour long (minimum) discussion for why these are all his top 10. Because so many things will tie for, say, position 5 but be more beloved than position 6. Or something to that effect. Still... it's fun to listen to him nerd out about the things he loves. Sometimes I poke that button just to listen to him and his passion.Ain't that the truth! Ask 20 people what their favorite fragrances are, they'll give you 32 answers.
The vast majority of my sales are from my website, and the buyers are from all over.