G
Guest
I have had a marketing consultant going on over my products and my business plan.
I gave her some of my products so she could get a feel for what I make.
And on a few, like the popsicle shaped soaps, she said something interesting..."I think they were okay, but my kids could have cared less." (she has four, ages 4, 7, 9 and 11).
So this made me wonder....how do we decide what would make a good product for out customers versus something WE like as soapers but our customers might not.
Another example is that she said she had received a tomato soap as a gift. She said she hated it...and short of throwing it away, was using it in her potting shed to wash plant pots and gardening tools, to get rid of it. I think CP soaps that use creative recipes...like the tomato soap are great. But she said because I like it doesn't mean her customers will.
On the other hand, she has a lot of bath bombs, and other soaps that she likes...so I don't think she was being hyper critical...if anything she's my perfect demographic.
Putting something in a product line can be expensive. So, I was wondering, how do we judge?
I gave her some of my products so she could get a feel for what I make.
And on a few, like the popsicle shaped soaps, she said something interesting..."I think they were okay, but my kids could have cared less." (she has four, ages 4, 7, 9 and 11).
So this made me wonder....how do we decide what would make a good product for out customers versus something WE like as soapers but our customers might not.
Another example is that she said she had received a tomato soap as a gift. She said she hated it...and short of throwing it away, was using it in her potting shed to wash plant pots and gardening tools, to get rid of it. I think CP soaps that use creative recipes...like the tomato soap are great. But she said because I like it doesn't mean her customers will.
On the other hand, she has a lot of bath bombs, and other soaps that she likes...so I don't think she was being hyper critical...if anything she's my perfect demographic.
Putting something in a product line can be expensive. So, I was wondering, how do we judge?