So in 2014 what is your focus going to be and how are you going to make it happen? For me it is wholesale and private label. To get the accounts I will be doing a lot of cold calls and then following through with them to get the business. I am setting myself a minimum of 50 calls a week and do them in the mornings. By that I should be able to close 5% of them which should net me 2 new customers a week over time. Although with soap I truly expect it to be more like 2% success rate as it is such a competitive market.
What about you?
What about you?