No idea if this will be useful, but it is free..
6 Steps to Create Value from Facebook Fans
Having an authentic and engaging voice in social media is critical for most every organization these days. One of the first steps is creating a Facebook page where consumers can go for information, post their thoughts, and even “like” you, thereby becoming a fan. Much effort is spent recruiting "likes" - but even for brands that have several thousands of fans, many questions remain unanswered: Who are these fans? How can we best engage with them? What can we do to capture their ideas and feedback in a more usable format? Join this live webinar to find out:
- The 6 steps to creating value - and insights - from Facebook fans
- How to discover who your Facebook fans are ... and how they compare with your target customer base
- New ways to interact with fans to build understanding and inform future interactions
- How to engage fans to improve product and extend word-of-mouth marketing
http://events.r20.constantcontact.com/r ... k9glfwko80
6 Steps to Create Value from Facebook Fans
Having an authentic and engaging voice in social media is critical for most every organization these days. One of the first steps is creating a Facebook page where consumers can go for information, post their thoughts, and even “like” you, thereby becoming a fan. Much effort is spent recruiting "likes" - but even for brands that have several thousands of fans, many questions remain unanswered: Who are these fans? How can we best engage with them? What can we do to capture their ideas and feedback in a more usable format? Join this live webinar to find out:
- The 6 steps to creating value - and insights - from Facebook fans
- How to discover who your Facebook fans are ... and how they compare with your target customer base
- New ways to interact with fans to build understanding and inform future interactions
- How to engage fans to improve product and extend word-of-mouth marketing
http://events.r20.constantcontact.com/r ... k9glfwko80
